Blog
Client Spotlight: Chef Silvana Salcido Esparza Protects Her Valuable Brand
Chef Silvana Salcido Esparza is an iconic figure in Arizona and nationally. She is a celebrated chef, a community and art activist who had transformed a rundown street into a destination for food and culture. She is nuestra patrona, our boss since we had the...
Cool/Hot Guys AC: Trademarking Their Service Vehicle
Cool/Hot Guys AC are life savers. The Phoenix metro area company repairs and offers maintenance to air conditioner units, both residential and commercial, in a city that literally puts their ACs to the test. Air conditioners in Arizona work harder than most AC...
Steven Tyler orders Trump to stop playing Aerosmith song at rallies
Trump has a collection of letters from Aerosmith. They are not fan letters but cease-and-desist communications. Steven Tyler, Aerosmith lead singer, recently sent the latest cease-and-desist letter to Donald Trump requesting to stop playing the band’s hit song...
Immigration Visas for Professionals and Investors
America is a country of immigrants. Historically, most of that immigration has happened via family ties. Individuals have sought better opportunities in this blessed land many times escaping poverty and/or persecution. With time, these individuals bring family...
Is Your Patent Firm or Attorney Calling You a Genius? Be Wary
The election of a good patent attorney is critical for your invention, your business plans, and your wallet. First of all, some important knowledge: Patent Attorneys are highly specialized business professionals. On top of a rigorous law degree, bar exam and the...
Food Porn: The Importance of Trademark Protection for Restaurants
Savvy chefs and restaurateurs know that a restaurant name can be as important and relevant as the food they serve: It can convey an environment, a style or the type of service the clientele will enjoy and complement the dining experience. Protecting the name of a...
Louboutin Fights to Protect the Iconic Red Soles
By Kajol Kapadia Can someone own a color on a sole? According to a recent (June 2018) verdict regarding a lawsuit filed by Christian Louboutin against the Dutch retail company, Van Halen, the iconic lacquer red used by the well-known French company, yes, someone...
Chocolate Drama: Attempt to Trademark Kit Kat’s Shape in EU Fails
This was a high stakes court drama. Nestlé, the global food company, was denied an attempt to trademark the shape of the chocolate bar Kit Kat across the European Union because the courts decided the company hasn’t proved the three-dimensional shape is known to...
The European Union Moving to Trademark Perfumes
The law protects the creations of individuals through patents, copyrights, and trademarks so they can benefit of the economic gains of their efforts and defend the use of their intellectual property by other entities, businesses or individuals. The most common...
Why Hire a Trademark Attorney to File a Trademark?
By Carmen Cornejo You have probably seen internet companies that file Trademarks for cheap. They seem professional but to get to the point, there is a Mexican saying that goes “Lo barato sale caro”- which translated means “what comes cheap can really cost you a lot...
