The Brave World of New Beverages
Beverage entrepreneurs most protect their marketing efforts filing trademarks.
Beverage entrepreneurs most protect their marketing efforts filing trademarks.
Restaurants owners and food entrepreneurs must consider to trademark their valuable brands and protect all intellectual property.
Hooray! You successfully register a trademark with the United States Patent and Trademark Office (USPTO) and wonder if this particular job is complete. Filing seemed a lengthy and involved process and it is logical to want to take good care of this...
Even though President Trump and his family are avid traders of trademarks and manage their last name as a brand in multiple industries, he does not seem to respect others’ intellectual property as he should. Once again, a musician has sent through his lawyers a...
Bad guys are always looking to profit from other people’s properties and intellectual property (such as trademarks) is not the exception. You may be surprised that, yes, people steal businesses names, logos, copyrighted material, and that bad actors are getting...
The famous Museum of Modern Art (MoMA) in New York has won a preliminary injunction in federal court against small teahouse for what it was described as the deliberate use of a similar name and logo in order to confuse the public. Ouch! The Lower East Side...
Savvy chefs and restaurateurs know that a restaurant name can be as important and relevant as the food they serve: It can convey an environment, a style or the type of service the clientele will enjoy and complement the dining experience. Protecting the name of a...
By Kajol Kapadia Can someone own a color on a sole? According to a recent (June 2018) verdict regarding a lawsuit filed by Christian Louboutin against the Dutch retail company, Van Halen, the iconic lacquer red used by the well-known French company, yes, someone...
The law protects the creations of individuals through patents, copyrights, and trademarks so they can benefit of the economic gains of their efforts and defend the use of their intellectual property by other entities, businesses or individuals. The most common...
By Carmen Cornejo You have probably seen internet companies that file Trademarks for cheap. They seem professional but to get to the point, there is a Mexican saying that goes “Lo barato sale caro”- which translated means “what comes cheap can really cost you a lot...